William Grigahcine, better known by his stage name DJ Snake, is a French DJ and producer mixing hip-hop and electronic music. He is a Grammy-nominated producer and artist who debuted in the international scene with singles “Bird Machine” and “Turn Down for What” in 2013. Bird Machine is a collaboration with fellow French act Alesia. The single was picked up by Mad Decent, a Los Angeles-based record label run by Diplo, and released in February 2013. In June 2013, DJ Snake was invited by Diplo to do a live mix on his radio show, Diplo & Friends, which airs on BBC Radio 1. DJ Snake is working on collaborations with Dillon Francis and Diplo, due out in 2014. He and Francis released “Get Low” on DJ Snake’s official YouTube page on February 10, 2014.
Early beginnings: In 2011, DJ Snake produced for Lady Gaga’s album Born This Way. This earned him a Grammy nomination for Album of the Year in February 2012. DJ Snake was co-producer for the song “Government Hooker,” which was voted best song by Lady Gaga fans after the release of the album. This song was supposed to be released as a single before Interscope Records decided to stop the marketing of the album after its release. He remixed Kanye West’s “New Slaves,” AlunaGeorge’s “You Know You Like It,” Duck Sauce’s “It’s You” and Major Lazer’s “Bubble Butt.” Junior Senior sampled Michael Jackson for the track “Move Your Feet”; DJ Snake remixed the song in 2013. In 2013, DJ Snake produced three song with Paul “DJ White Shadow” Blair on Lady Gaga’s album ARTPOP, including “Applause,” “Sexxx Dreams,” and “Do What U Want.”
In December 2013, “Turn Down for What” was released on Columbia Records. The song was featured in a commercial for the Sol Republic DECK, a wireless speaker, which aired in October 2013. “Turn Down for What” entered the top 10 on Billboard’s Dance/Electronic chart during the last week of December. In January 2014, the single entered the top 5 on the Dance/Electronic chart and debuted No. 38 on Billboard’s Hot 100. The song was certified gold in February 2014. The song moved to the top 10 on Billboard’s Hot 100 in April 2014. The music video for the single was released in March 2014.